For many, is a fun and environmentally friendly way to bag a whole new look, while for others, it's a lucrative source of income.
Far from being just a way to save a few pennies for a rainy day, savvy seller Kel has made a whopping £10,000 through in the space of just two years. Now she's shared her wisdom with others looking to make a buck through the popular online marketplace for with a helpful, instructive video.
Entrepreneurial-minded Kel, who also runs the group Kel Sells Preloved, has first and foremost urged budding sellers to put thought into their descriptions, which are, of course, far more than simply listing the available item.
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Taking to TikTok, Kel explained: "You've given me absolutely nothing when it comes to reaching the search terms. The be all and end all is - people call things different things. So something you describe as mustard, someone might describe as ochre. What you call a smock dress, someone might call a tiered dress.
"What you call leopard print, someone might call animal or cheetah print. You've really got to open your mind up as to how other people would describe something, if that makes sense. It's almost like slang in different areas of the country."
With this in mind, Kel, who captioned her clip 'Vinted 101 tips for improving your descriptions and helping you sell MORE', advised followers to "treat the buyer as if they're stupid". For example, although Vinted only allows sellers to list two colours for the item, if there are more than two colours, these need to be listed in the description.
Encouraging adding a little creative flair to descriptions, Kel urged: "Take these tips from someone that has done this for a living for the last five years. If you've got like a really funky Y2K top, what sort of vibe is it giving you? Literally write down what you see. A little bit like catchphrase if you will!"
As well as considering the words you use, it's also important to think about how a well-taken photograph could tempt a buyer into hitting that all-important 'buy now' button. In another handy video, Kel shared: Tidy your room and get your blinds open. I'm telling you - daylight is your bestie.
"Make sure you capture any labels that INCLUDE the size/material composition. It saves the buyer messaging and asking questions if the answers are in front of them. This also helps cover your tracks if the buyer doesn't read your description properly."
However, even though you want to showcase your clothing in the best possible light, this shouldn't get in the way of honesty, which will ultimately only backfire once the customer opens their package. Stating that sellers should "show the condition of the items clearly and HONESTLY", Kel warned that keeping schtum about any flaws means "the buyer will only raise an issue and put you out of pocket for a return".
She shared: "Be honest and thorough, express the description through the quality of the images you upload. Believe it or not, not everyone reads what you write and prefer a visual."
Do you have a story to share? Email me at julia.banim@reachplc.com
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