I tried a 'wicked' alternative to Whispering Angel that wine expert called 'effing good'

As supermarkets up their game when it comes to wine, family favourite Asda retains its reputation for producing some seriously good tipples at palatable prices.

The supermarket has recently introduced its own version of the coveted blush wine, Whispering Angel. Originally launched in 2007, Whispering Angel gained an almost cult-like following thanks to its signature pale hue, dry flavour, and smooth, refreshing finish.

I was delighted to be able to sample the supermarket's take on this Provence rosé, the uniquely named Screaming Devil, which promises to offer an exciting and potentially more affordable alternative to the premium wine. Eager to taste it for myself, I poured it with aplomb on a late summer evening.

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Rosé is a sophisticated type of tipple, that should glide across your tastebuds with a 'whisper'. Despite the somewhat malevolent undertones of the name on the label, this 'bargain' bottle is worth a try for fans who appreciate a nice glass of pink.

Currently on sale at Asda for £13 a bottle, it offers a few quid savings over the Whispering Angel brand, which regularly retails for more than £20 a pop.

According to the Asda website, Screaming Devil serves up "perfumed white peach, bright mango, and passion fruit aromas, along with some rhubarb notes on the nose". When it comes to flavour it's said to have a "really lively vibrant palate, a fresh and saline structure, beautiful zesty length, with intense aromas."

Freshly chilled I supped a sample from my favourite wine glass, admiring its salmon pink colour and light, fruity scent.

I'm no wine expert, but I know that bright pink wines make me nervous for the hangover to follow. Still, the Screaming Devil has a hue that matches not just its Whispering Angel rival, but also more expensive bottles from Minuty, Mirabeau and even the St Tropezian favourite - Domanies Ott.

As I took a sip, I found it a bit sweeter and fruitier than I expected, but it still managed to touch my soul like only that first sip of a decent rosé can.

I like my wine exceedingly dry and I found this a little full-bodied for my liking, but it was still incredibly drinkable and a pretty good alternative to Whispering Angel. Also the bottle has the most beautiful pale pink glass bottle stop, which reminded me a bottle of Chanel perfume.

When wine expert Tom Gilbey conducted a blind taste test of the two bottles, he described the Asda offering as being juicy, tasty and a "perfectly good rose". He concluded: "Screaming Devil’s on my right. The better rosé. I literally love that wine. That is effing good rosé. It is significantly better than Whispering Angel, and it’s £5 less. If there’s any left after I’ve gone down the shops, get yourself down and get some Screaming Devil rosé, it’s bloody good."

It seems Asda customers agree with the expert. One five-star review said: "So as an avid drinker of Whispering Angel, I heard about this wine and thought. Let’s give it a go. It’s actually better than Whispering Angel at £21 and at £13 per bottle. You won’t be disappointed."

A second added: "Perfect Provence rose to rival - but in my opinion better than Whispering Angel and a better price point. Fantastic wine."

Other possible pinks that I have enjoyed recently include the ever-popular La Vieille Ferme Rosé (£7 at Sainsbury's) or the Mirabeau Belle Annee Rose (£8.55 from Amazon)